Getting Started — Web
Your first popup on any website
A step-by-step guide to signing up, installing the embed script, and launching a high-converting AI popup on your site.
Sign up and enter your website URL
Create your free account and enter your website URL. You'll be guided through a quick setup to get your first popup live.
Use your primary domain (e.g. www.yoursite.com) so the embed script verifies correctly.
Complete onboarding
After signing up, you'll go through a quick onboarding flow: an AI-generated popup preview, workspace creation, and your unique embed script snippet. Customize the draft or regenerate until it fits your brand.
The more detail you put in your AI prompt, the closer the first draft will be to what you want.
Writing a good prompt
Include these four things for the best results:
- →Goal — what should the popup accomplish?
- →Layout — centered card, two-column, full-width banner?
- →CTA — what should the button say?
- →Behavior — what happens after the click?
Example prompt
“Create a two-column email signup popup. Left side: a lifestyle product image. Right side: discount headline, email input field, a 'Get 10% Off' CTA button, and a small 'No thanks' link below.”
More prompt examples →Install the embed script
Copy the script snippet from onboarding and paste it before the closing </body> tag on your website. The script loads asynchronously and won't slow down your pages. Your domain will verify automatically once the script loads.
If you use a CMS or tag manager, add the snippet there instead of editing theme files directly.
Customize and target your campaign
From the dashboard, adjust colors, fonts, and copy in the visual editor. Set targeting rules — specific URLs, devices, UTM parameters — plus timing options like exit-intent, delay, and frequency caps.
A popup targeted to visitors from a paid ad campaign typically converts 2–3× better than a sitewide popup.
Publish and monitor
Hit Publish and your popup goes live. Head to the Analytics tab to track impressions, dismissals, and conversions in real time. Use the data to refine targeting and improve conversion rates over time.
Give each campaign at least 200 impressions before drawing conclusions about conversion rate.
On Shopify or Wix?
We also offer dedicated apps for one-click install. See our Shopify tutorial or Wix tutorial.
Need help?
If you run into anything during setup, email us at hello@popupwizard.com with your site URL and a brief description of the issue.
Ready to launch your first popup?
Sign up free, add the script to your site, and create your first AI-powered popup in minutes.